The Definitive Guide to Johnnie Walker Blue Label Ultra
The Definitive Guide to Johnnie Walker Blue Label Ultra
Blog Article
The Ultra bottle is the results of a five-yr quest by Johnnie Walker’s operator, Diageo, to find the most sustainable and lightest packaging probable while retaining the luxurious aura of the franchise and its Exclusive blend of whiskies, which consist of ultra-scarce Oban, Brora, Royal Lochnagar, and several other ghost distilleries.
Genuine cost savings will be task and products dependent, but generally speaking, unbiased experiments exhibit that, all else equal, For each and every gramme of glass diminished Which means above half a gramme less carbon emissions in manufacturing.
From American bourbon to Scotch whisky, go through our handy tutorial to the different sorts of whisky, how they’re made and how they vary.
At just 180g without the closure, the Johnnie Walker Blue Label Ultra bottle is designed by adopting a take a look at-and-study product, designing and Checking out devoid of limitation and imagining what the future of light-weight luxury packaging could convey.
Our DRINKiQ programme aims to boost the 'collective drink IQ' by expanding public recognition of the results of alcohol and supporting dependable drinking.
The expose of Johnnie Walker Blue Label Ultra alerts the manufacturer’s commitment to innovation, with hopes that the ground-breaking style and design could encourage the greater lavish, lightweight, and lower-carbon whisky bottles of tomorrow.
The result is undoubtedly an business-1st that, as well as accomplishing exquisite magnificence, showcases what luxurious, lighter-weight, lower-carbon bottles of the long run could appear to be. As Section of the Diageo Spirit of Development motion program, Johnnie Walker aims to decrease the body weight of glass Utilized in its packaging; an ambition that is aimed at lowering the quantity of carbon emissions associated with packaging.3 Even though the technologies isn't but available to launch bottles of the fat at scale, forever, the awareness Johnnie Walker has garnered is now remaining placed on lightweighting assignments over the Diageo portfolio.
Johnnie Walker Blue Label Ultra may be the manufacturer’s lightest 70cl Scotch whisky glass bottle to date and also to the best from the model’s information and study, the whole world’s lightest 70cl Scotch whisky glass bottle2 . The look will take bold strides and dares to experiment which has a recognised paradigm of luxury.
Liquid Light enveloped people in the mesmerizing interplay of light and shadow, with relocating light-weight passing by glass kinds and projecting exquisite styles onto white partitions.
We're below whenever you're wanting to take the plunge with Johnnie Walker and explore cocktail recipes, new product launches and the newest from our planet of whisky.
This is the globally allocated launch made from get more info unusual shares, which include whisky from ghost distilleries that are now not in operation. Fewer than 888 bottles had been produced around the globe.
“We took our vision to a crew of specialist glassmakers and in the course of a five yr take a look at-and-discover course of action slowly and gradually discovered how to build sophisticated, lightweight glass. The complex difficulties that lightweighting presents led us to incorporate many design and creation requirements that we couldn't have envisaged at the start of our journey; from your prerequisite of the tear fall form which we have moulded to nevertheless mimic the enduring square sort of Johnnie Walker bottles, for the addition of the protective cage to allow for your spherical foundation, as well as the hand-earning and filling of each and every personal bottle to avoid damages in production.”
Aroma: Deep waves of dried fruits, antique oak, and delicate smoke with whispers of dim chocolate and florals
Skilled whisky tasting takes follow. Use our do's and don'ts to demystify the working experience and revel in your drams in a complete new way.
Sure—this collectible version may be ordered on the internet and delivered securely for your doorway with signature affirmation.
Dr. Walker sought out liquids from distilleries like Oban, Brora and Royal Lochnagar, in addition to a quantity of ghost whiskies, initially designed in distilleries that have because shut.
For the reason that time of its founder, John Walker, people who Mix its whiskies have pursued flavour and top quality previously mentioned all else.